(area
code) = (area:
a 2-dimensional surface) + (code:
a visual language or system)
(area
code) is a graphic design firm based
in san francisco, ca producing a dynamic range
of work that includes brochures, posters, flyers,
collateral, advertising, identity systems, packaging,
and web design.
Design
Philosophy
The work done at (area code) is
clean, focused, and high-impact. The philosophy
is to manipulate a 2-dimensional area while adhering
to a visual code to communicate an idea, concept,
or emotion; to convert ordinary language into a
stunning visual representation.
I have a passion for clever
design. I take great pride in the quality of my
work, from every last pixel and pica, I strive for
perfection. I feel very passionate about design;
it gives me a pleasant buzz to know that I've creatively
solved a design challenge. The ultimate goal is creating
a stellar user experience through high quality, effective
design.
Influences & Inspiration
electronic music, art deco, etymology,
synthetic atmospheres, Paul Rand, movies, airports,
sfmoma,
lucid dreaming, Roland,
cranberry juice, l33t,
people-watching, sf.raves,
Bauhaus, giant
robot, Apple, technology,
Metalheart,
pictographs, lomography,
synthesis, magazines,
cca,
random conversations,
water, applied dyslexia,
search for truth. |